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Rebellious Fashion
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Elevating Fast Fashion with a Data-Driven Edge
With over 20 years of experience in the fashion industry, Rebellious Fashion pride themselves on offering the latest trends at affordable prices. Known for their wide variety of styles and cutting edge designs, their customers love them for their amazing going-out looks and their ability to provide a great fashion experience.
What we set out to do in the beginning:
Swipe to Read
The Brief
The client already had a well-established social presence, with 27k likes on Facebook and over 100k followers on Instagram. They already had a content team who were in charge of their organic posts, but they wanted us to come in to assist with their advertising. The aim was to boost Rebellious’ sales via social media advertising, helping them to compete with the big names in their industry, such as Missguided, Boohoo and PrettyLittleThing. They wanted us to develop a paid social strategy to help drive site traffic, increase sales and boost revenue.
Strategy
We implemented full-funnel Paid Social campaigns across Facebook and Instagram, alongside PPC and email support, underpinning a holiday-focused push with robust tracking and dynamic creative.
Our Results...
In four months, ROAS jumped from
£21 to
£59
35%
Increase
In Ad Spend
Generated over
£1 million
in revenue.
Delivered Over
£500k
In Quarterly Sales
Cost Per Purchase Dropped
By 47.2%
See what others are saying
—check out our reviews!
"The most impressive thing is they know their stuff and just get on and do it."
Head of Digital, Yours Clothing
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